Yalea, a brand of the De Rigo Group that has always supported women, backs the Know Your Lemons Foundation, a non-profit organization dedicated to breast cancer prevention through innovative and accessible education.
Founded in 2014 by Dr. Corrine Ellsworth-Beaumont, the Foundation promotes early detection with concrete tools: a free app, training courses, and a global campaign in over 30 languages.
Yalea contributes with a donation to support the screening app and launches two new eyewear models – one sunglasses and one optical – inspired by the initiative, in elegant pink tones. The campaign will be featured in stores with informative materials focused on prevention.
